The site uses the app to interact directly with your Facebook account and has a better selection, all without any type of watermark. You can upload a photo directly to your Facebook account from the site, and then set it as your cover in a matter of minutes. Here's what the workflow looks like. When you find a cover you want to add to your account, click on the large bar located below the photo that says "Upload this cover photo to Facebook.
If this is your first time using the site, you will need to install Cover Photos. This doesn't download or install anything on your computer, it only adds the app to your Facebook account. After installing Cover Photos, you will need to grant the app permission to post to your Wall. Since there currently isn't a way for a third-party developer to change your cover photo, it will need to post the cover you select to a photo album.
Going forward you will only need to click on the blue upload bar and fCoverPhotos will automatically add the photo your Cover Photos album. Pretty simple. Centered images work well on cover photos, but aligning your image content to the right is aesthetically pleasing and has strategic value. If possible, include elements that draw attention to your CTA. This banner effectively leads the eye, starting with the copy, then to the book cover, which is placed right over the Watch Video CTA.
It really creates a mood! Including a link within the cover photo page itself is a good way to drive traffic to your other pages via Facebook. Use a link shortener like ow. It makes links more manageable, and conceals the UTM code you should be using to track your traffic sources. Here, Threadless uses an all-too-relatable drawing of a cat to drive traffic to their website.
When you click the cover photo, you find a link directing you to purchase the T-shirt. The link contains a UTM code, allowing Threadless to track page views from their Facebook cover photo. This also lets you experiment with other CTAs on your Facebook page Facebook currently has seven to choose from. Check out this post if you want to more about how to write an irresistible call to action. Remember, the goal of a headline is to get you to read the article below, and Facebook cover photos are no different.
Pin your most important current content to the top of your Facebook page. Engage followers, track results, and schedule new posts from a single dashboard.
Try it free today. Get Started. With files from Shannon Tien. We could have SWORN you were someone who wanted to blow your competition out of the water on social media. Our bad. If you upload an image smaller than those dimensions, Facebook will stretch it to fit the space.
That means Facebook may only display a third of the image you designed. If you want a no-hassle way to make sure your cover photos are the right size, download our pre-sized template for Facebook cover photos. Download the Free Templates. Although this rule might sound restrictive, the sentiment behind it had merit — you want your visitors engaged with visuals, not a wall of text. If you're going to use text in your cover photo, keep it concise and let the imagery speak for itself.
You can see how we struck this balance on HubSpot's Facebook Page below. For more cover photo inspiration, check out our Facebook Page. Think of your cover photo as the portion of your Page that's "above the fold.
Many of the best Facebook cover photos include a focal point along with a color scheme that aligns with the rest of the brand. Remember, your social media accounts are extensions of your business and they should make a good first impression on visitors. Great Facebook cover photos also have ample negative space to make the subject, the copy, and the elements unique to Facebook like the CTA button on Facebook business Pages stand out even more.
Here's an example of a good use of negative space from The New York Times :. And here's another example from social media management platform Sprout Social :. With some clever design techniques, you could manipulate your profile picture and cover photo so they appear as if they're two parts of the same canvas. One of Paris' old cover photos is a great example of this:. You can still do this on your personal profile, but Facebook no longer sets up Business Pages this way.
Now, as shown in the examples earlier in this article, the profile picture is completely separate from the cover photo. So, instead of merging the two photos into one, have them complement each other with similar colors or contrasting patterns while still adhering to your brand guidelines.
You may have noticed in a few of the cover photo examples above that the primary call-to-action CTA buttons were different.
Depending on your business, you can launch a Page on Facebook with a unique CTA button to the bottom right of your cover photo. Take the placement of this button into consideration when designing your cover photo. Note: While it might seem like a good idea to add directional cues like an arrow to get people to click on the CTA buttons, note that those CTA buttons don't appear the same way on the mobile app. In other words, it might be confusing to mobile users if you directly integrate the cover photo design with the CTA buttons.
Since your profile picture is on the left, you want to add some balance to your Facebook cover photo design by placing the focus of the image on the right. Doesn't the right-aligned cover photo look and feel a lot better? In Samsung's old cover photo, your attention goes immediately to the left side of the Facebook Page, causing you to miss the name of the product on the upper-right side. Not only is adding balance a crucial element of design, but it also allows your cover photos to be more visually effective on mobile.
This brings me to my next point Statista reports that That's huge — and it's exactly why it's so important to keep mobile users top-of-mind when designing your Facebook cover photo.
On mobile, a much smaller portion of the cover photo is visible. The right side is typically cut out entirely.
Let's take a look at what Cisco's Facebook Page looks like on a desktop browser versus on Facebook's mobile app. While right-aligned visual elements look great, be careful not to put important content so far to the right that it gets cut off when being viewed on a mobile device.
If you want to use your cover photo to support a Page CTA, make sure your cover photo description also includes a text CTA and links to the same offer. This way, any time people view your cover photo by itself, they can still access the link. Pro tip: Shorten your links and add UTM codes to track the visitors who view your cover photo and click the link in the description. If you want to learn more about how to write effective call-to-action copy for your cover photo description, download our free ebook on creating compelling CTAs.
Pinning a post allows you to highlight a typical Facebook post at the top of your Timeline. How does this relate to optimizing your Facebook cover photo?
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